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At Simba, we’re obsessed with helping you get the best night’s sleep—from the revolutionary comfort of our Hybrid® mattresses to the small details that make a big difference. And just as we prioritise your physical rest, we’re equally committed to your digital peace of mind.

In a world where personal information is constantly being exchanged online, we believe that trust isn’t just earned through a good night’s sleep—it’s earned through transparency, integrity, and a strong commitment to privacy.

Your Trust, Our Responsibility

As a UK-based, B Corp-certified company, we hold ourselves to the highest standards—not just in sustainability and quality, but in protecting your personal data. Whether you’re browsing our site, taking our mattress quiz, subscribing to our newsletter, or placing an order, your information is treated with the care and respect it deserves.

We collect only the data necessary to give you the best possible experience, and we never sell your information. That means no unwanted marketing from third parties and no hidden data-sharing policies.

Clear, Honest Communication

Our Privacy Policy is written in plain English—no confusing jargon or fine print. We clearly outline:

  • What information we collect and why

  • How we use your data to enhance your shopping experience

  • Who we share it with (only trusted service partners essential to fulfilling your order)

  • Your rights—from accessing your data to choosing what we send you

You’re in control at every step. Want to adjust your preferences or opt out? We make it simple.

Security That Never Sleeps

Behind the scenes, we use industry-leading encryption and security measures to keep your information safe. Whether you’re placing an order for a new mattress, entering our newsletter giveaway, or using our Sleep Coach App, your data is protected through secure protocols and regular monitoring.

We’re also fully compliant with GDPR (General Data Protection Regulation)—the gold standard of data privacy in the UK and EU.

A Seamless and Secure Shopping Experience

Shopping with Simba means you can enjoy benefits like:

  • 200-night mattress trial

  • Free delivery & returns

  • Flexible finance options

  • A chance to win back your first order

All while knowing your personal details are secure and handled with care. From checkout to delivery, every part of your Simba experience is built with your privacy in mind.

Better Sleep, Better Tomorrow—Online and Off

At Simba, we don’t just engineer award-winning sleep technology—we engineer trust. As a proud UK brand with over 325,000 five-star reviews, we’re proof that comfort and confidence can go hand in hand.

So go ahead—shop, snooze, and subscribe with confidence. We’ve got your back—on the mattress and beyond.

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